Plug and Play, a crypto innovation platform, has announced the launch of its new Crypto and Digital Assets program in Silicon Valley, together with AllianceBlock, Visa, The INX Digital Company, IGT, and Franklin Templeton.
The program is designed to help young entrepreneurs in the field of digital assets and cryptocurrency to connect with some of the most experienced and successful professionals in the industry. The idea is to have these young startups incubate and develop their technologies under the guidance of the more experienced partners, and in doing so, help to shape the future of digital assets and cryptocurrency on a global scale.
AllianceBlock bridging DeFi and TradFi together
AllianceBlock offers a DeFi platform which enables users to participate in crowdfunding efforts, swap tokens, and manage funds and investment portfolios. The aim of the protocol is to provide a bridge between traditional finance, or TradFi, and decentralized finance (DeFi) much in the same way that the new Plug and Play Program aims to bridge Web2 and Web3 by bringing startup entrepreneurs together with the founding program partners in order to foster and nurture the blockchain products of the future. Meanwhile, the founding partners will have access to a global network of startups developing new digital technologies and innovative tools.
Maximillian Jungreis, Head of Crypto and Digital Assets at Plug and Play said “Plug and Play is excited to partner with Visa, AllianceBlock, The INX Digital Company, IGT, and Franklin Templeton to launch our new program and multiply our reach and impact in the crypto space. We look forward to accelerating enterprise-level adoption and bridging the gap between Web2 and Web3.”
AllianceBlock’s CEO Rachid Ajaja said that “AllianceBlock is excited about our partnership with Plug and Play Crypto and Digital Assets. Our ecosystem benefits from their broad network of innovative startups, industry pioneers, and thought leaders, as well as the value that we will provide to the Plug and Play ecosystem as experts in the decentralized space and the infrastructure for builders and developers to build on top of. We share the vision of a participatory economy, one that is fair, transparent, sustainable, and inclusive, and together we are working tirelessly to make that a reality.”
Accelerating enterprise level Blockchain adoption
By providing a more secure and efficient way to conduct transactions, blockchain technology has the potential to streamline many business processes and make them more cost-effective. In addition, crypto assets have the potential to provide a new way for businesses to raise capital and for investors to gain exposure to a wide range of assets. Plug and Play Crypto and Digital Assets is positioned to play a key role in accelerating enterprise-level adoption of blockchain technology and bridging the gap between Web2 and Web3.